MEMORYLOOK Cafe & Eyewear

Memorylook is an eyewear brand that happens to run one of Koreatown's better matcha counters. Nick Kim started it as an e-commerce site in 2020 and opened the bricks-and-mortar shop in 2022, and the retail half still leads, with South Korean frames going two for seventy-five dollars. The matcha einspanner is what most people come in for, matcha under a cap of cool fluffy cream, with fancy donuts from Flour Premium Doughnut at the counter beside it. The room is sleek and modern and the entrance is on Kenmore Avenue, not Olympic, which catches people out. We treat it as a two-errand stop, matcha in one hand and a new pair of frames on the way out. There is a second Memorylook in Hollywood now.